Week 5: A Conversation with Guest Speakers Babette Pepaj & Jeremy Pepper

Elisabetta Antonacci

Elisabetta Antonacci

By UCLA X425 Student Elisabetta Antonacci

Having Babette Pepaj (@BakeSpace) and Jeremy Pepper (@jspepper) as guest speakers in our social media class was like being in a talk show!

Erik introduced them in a very funny way as “the Beauty and the Beast,” but they are more than Babette’s beautiful smile and Jeremy’s goofy look.

Babette Pepaj

Babette Pepaj

In 2006, Babette founded BakeSpace.com as the first social networking site for people passionate about food, cooking and baking.

She explains, “People have always gathered in the kitchen to cook, eat and engage in conversations. BakeSpace.com is a unique platform designed to help keep this tradition alive in cyberspace. Members can post, search, share recipes and customize their ‘online kitchen’ to match their dietary requirements and taste buds.” For her efforts, Babette and BakeSpace have earned multiple Webby Award honors, among many other awards.

Part of BakeSpace.com is Cookbook Cafe, the platform to publish and sell your own cookbook as an ebook & iPad App. Once you are a member of the foodie community you can upload your recipes, create your own cookbook, pick your cookbook price and sell it in their marketplace. Babette is not just the founder and the CEO, she is also the co-host of #kitchenparty on GoogleHangouts – a weekly live show where every Thursday different chefs and guests share recipes and more.

Big brands such as KitchenAid, ABC and Universal have trusted her and collaborated with BakeSpace because it’s a unique advertising platform that enables consumers to engage.

Jeremy Pepper

Jeremy Pepper

Jeremy Pepper is a social media strategist and blogger who has worked with big corporations such as Verizon Wireless, Clorox, Kodak and General Motors, to name just a few. He has 20 years of experience in public relations and specializes in integrated communications incorporating online tactics and traditional strategies. His experience and eclectic personality make him a guru in his field! His passion for public relations – and the integration of social media – extends beyond the usual blogging, to active participation across online communities. Jeremy is a supporter of BlogHer, the world’s largest network and conference of female bloggers. Sweet!!

 

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