Category Archives: Videos

Week 6 Guest Speaker Interview

Week 6 Guest Speaker Clint Schaff of Edelman discusses who “owns” social media, and provides a quick summary of his favorite new technologies for social media engagement. Because Clint was our guest speaker for the final night of class, we … Continue reading

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Week 5 Guest Speaker Interview

Week 5 Guest Speakers Beth Mansfield of Carl’s Jr./CKE Restaurants and Babette Pepaj of BakeSpace.com and the TECHmunch Food Blogger Conference discuss social media contests and blogger relations.

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Week 4 Guest Speaker Interview

Week 4 Guest Speaker Ryan Born of stock music library AudioMicro discusses how to protect your online reputation and rank highly on search engines.

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Week 3 Guest Speaker Interview

Week 3 Guest Speakers Dan Portnoy of Portnoy Media Group and Matt Meeks of Initiative discuss who “owns” social media.

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Week 2 Guest Speaker Interview

Serena Ehrlich, Director of Marketing at Mogreet Continue reading

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Week 1 Guest Speaker Interview

Melissa Robinson (left), Senior VP of Consumer Marketing & Digital Communications at Weber Shandwick, and Chris Lam, Social Media Marketing Manager at Green Dot Corporation. Continue reading

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