Category Archives: Fall 2011

Week 1 Guest Speaker Roundup – by Marina Belok

On the first week of the Best Practices in Social Media Class (#UCLAx425) we were very fortunate to have Matt Meeks (@MattMeeks) as our guest speaker. Holding the post of the Director of Audience Development at Warner Bros. Television Marketing, Matt is definitely an expert in Social Media. Coming from a PR background, he believes that only a well-planned strategy and experience in communication can make one a Social Media expert. Continue reading

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Week 1 Guest Speaker Roundup – by Krista Ostensen Osche

The first post on this course blog is by the instructor, and points out that we are engaged in a very exciting time in the communications world. I believe this is true, except it’s not just communications, but rather the whole world that is changing. Technology is allowing for more in-depth, interactive experiences. People no longer want to be told; they want to tell the stories themselves. With these changes, an evolution is underway in how we conduct business, communicate with consumers, and interact with fans. Continue reading

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Week 1 Guest Speaker Roundup – by Joanna Yuki Munoz

Our society has changed massively with advancements in technology.

Matt Meeks is director of audience development for Warner Bros. TV, an accredited Social Media Guru and the first guest speaker for our ‘Best Practices in Social Media for the Communication Professional’ class. Continue reading

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