Category Archives: Fall 2011

Week 5 Guest Speaker Roundup by Elizabeth Gluvna

A Conversation with Jessica Gottlieb, Mommy Blogger at JessicaGottlieb.com, and Beth Mansfield, Director of Public Relations for CKE Restaurants, Inc. By UCLA X425 Student Elizabeth Gluvna To cover both ends of the new communications spectrum, Erik Deutsch (@erikdeutsch) brought together … Continue reading

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Week 5 Guest Speaker Roundup by Tora Boström

A Conversation with Jessica Gottlieb, Mommy Blogger at JessicaGottlieb.com, and Beth Mansfield, Director of Public Relations for CKE Restaurants, Inc. By UCLA X425 Student Tora Boström During our last class session we had the opportunity to hear from guest speakers … Continue reading

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Week 5 Guest Speaker Roundup by Bailey Roth

A Conversation with Jessica Gottlieb, Mommy Blogger at JessicaGottlieb.com, and Beth Mansfield, Director of Public Relations for CKE Restaurants, Inc. By UCLA X425 Student Bailey Roth On November 8, 2011, our class enjoyed the presence of two very sociable women, … Continue reading

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Week 4 Guest Speaker Roundup – by Lisa Kalustian

A Conversation with Tony Adam, Founder/CEO of VisibleFactors.com & Eventify.me, Former Director of Online Marketing at MySpace By UCLA X425 Student Lisa Kalustian The SEO “Arms Race” As the pervasiveness of social media continues to grow, how can public relations … Continue reading

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Week 4 Guest Speaker Roundup – by Gina Ayala

A Conversation with Tony Adam, Founder/CEO of VisibleFactors.com & Eventify.me, Former Director of Online Marketing at MySpace By UCLA X425 Student Gina Ayala Search Engine Optimization (SEO)? Yes, I know what the term means! After listening to SEO rockstar Tony … Continue reading

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Week 4 Guest Speaker Roundup – by Ashley Weber

A Conversation with Tony Adam, Founder/CEO of VisibleFactors.com & Eventify.me, Former Director of Online Marketing at MySpace By UCLA X425 Student Ashley Weber A Discussion with Tony Adam: SEO Assassin Tuesday night’s SOCIAL MEDIA class taught at UCLA Extension by … Continue reading

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Week 3 Guest Speaker Roundup – by Miniushka Mujtaba

A Conversation with Sean Percival, Internet Entrepreneur & Former VP of Online Marketing for MySpace By UCLA X425 Student Miniushka Mujtaba When not playing doting dad to his new baby daughter or cracking complex Google algorithms just for a laugh, … Continue reading

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Week 3 Guest Speaker Roundup – by Ramona Durham

A Conversation with Sean Percival, Internet Entrepreneur & Former VP of Online Marketing for MySpace By UCLA X425 Student Ramona Durham The Social Media Whisperer The first time you see Sean Percival (@percival) you might assume he’s in a rock … Continue reading

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Week 3 Guest Speaker Roundup – by Annie I. Bang

A Conversation with Sean Percival, Internet Entrepreneur & Former VP of Online Marketing for MySpace By UCLA X425 Student Annie I. Bang After an-hour-long discussion with Sean Percival, a former vice president at MySpace and an internet entrepreneur who has … Continue reading

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Week 3 Guest Speaker Roundup – by Samantha Lin

A Conversation with Sean Percival, Internet Entrepreneur & Former VP of Online Marketing for MySpace By UCLA X425 Student Samantha Lin Social Media is a new frontier. For many, it provides an opportunity to create their own territory and connect … Continue reading

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Week 3 Guest Speaker Roundup – by Katie Croxton

A Conversation with Sean Percival, Internet Entrepreneur & Former VP of Online Marketing for MySpace By UCLA X425 Student Katie Croxton Social Media – “Someplace where all your homies are at” According to guest speaker Sean Percival, that’s all people … Continue reading

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Week 2 Guest Speaker Roundup – by Misato Mizuguchi

A Conversation with Serena Ehrlich, Executive Director, Attention By UCLA X425 Student Misato Mizuguchi Serena Ehrlich (@Serena), executive director for the Los Angeles office of New York-based social media PR agency Attention, was our second guest speaker at UCLA X425 … Continue reading

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Week 2 Guest Speaker Roundup – by Ursula Bjornson

A Conversation with Serena Ehrlich, Executive Director, Attention By UCLA X425 Student Ursula Bjornson What is your Klout score? No idea what ‘Klout’ is? What about Facebook, Twitter, LinkedIn, Wildfire, Technorati, Muck Rack, Slideshare or Tweetdeck?

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Week 2 Guest Speaker Roundup – by Cynthia Copeland

A Conversation with Serena Ehrlich, Executive Director, Attention By UCLA X425 Student Cynthia Copeland “Fishing Where the Fish Are” Serena Ehrlich built her brand and career on social media. The executive director at Attention – the social media marketing and … Continue reading

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Week 2 Guest Speaker Roundup – by Daria Palizban

A Conversation with Serena Ehrlich, Executive Director, Attention By UCLA X425 Student Daria Palizban Serena Ehrlich considers social media a process of “Digital Building,” which aims to generate awareness by using various tactics and tools, such as apps and life-streams … Continue reading

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Week 1 Guest Speaker Roundup – by Dezmond Galaviz

A Conversation with Matt Meeks, Director of Audience Development at Warner Bros. Worldwide Television Marketing By UCLA X425 Student Dezmond Galaviz @MattMeeks was the guest speaker during our first class session, and I appreciated how down-to-earth and relateable he was … Continue reading

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Week 2 Guest Speaker Roundup – by Jennifer Wong

A Conversation with Serena Ehrlich, Executive Director, Attention By UCLA X425 Student Jennifer Wong On week two of the Best Practices in Social Media Class, the energetic Serena Ehrlich (@Serena) visited the class for an in depth discussion about free … Continue reading

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