Category Archives: Fall 2010 Archive

Week 6 Guest Speaker Roundup – by Chris Osche

A Conversation with Marina Gonima & Shannon McPhee of Bender/Helper Impact By UCLA X425 Student Chris Osche Every great team needs someone to come off the bench and provide that extra spark. It’s a good thing for Matt Meeks, Director … Continue reading

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Week 6 Guest Speaker Roundup – by Barbara Lee

A Conversation with Marina Gonima & Shannon McPhee of Bender/Helper Impact By UCLA X425 Student Barbara Lee Where PR and Social Media Meet On Tuesday, November 2nd, I (along with students at UCLAx425 class on social media) had the privilege … Continue reading

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Week 6 Guest Speaker Roundup – by Andrea Torres

A Conversation with Marina Gonima & Shannon McPhee of Bender/Helper Impact By UCLA X425 Student Andrea Torres Social Networking is the future of Public Relations, but the PR 101 lessons that we all learned in our Communications classes still come … Continue reading

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Week 6 Guest Speaker Roundup – by Eileen Hung

A Conversation with Marina Gonima & Shannon McPhee of Bender/Helper Impact By UCLA X425 Student Eileen Hung When our original guest speaker – Matt Meeks, Director of Bender/Helper Impact Buzz – phoned last minute to say he wouldn’t be able … Continue reading

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Week 5 Guest Speaker Roundup – by Kathleen Bracken

A Conversation with Heather Meeker of Whrrl.com By UCLA X425 Student Kathleen Bracken “Does your head spin on a daily basis?” Heather Meeker didn’t pause before answering the student’s question with an emphatic “Yes!” Such is the workload Heather genuinely … Continue reading

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Week 5 Guest Speaker Roundup – by Esther Cho

A Conversation with Heather Meeker of Whrrl.com By UCLA X425 Student Esther Cho Heather Meeker from Whrrl (@HeatherMeeker) came to class to discuss the benefits of geolocation social media. For those who are not familiar with geolocation, it is anything … Continue reading

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Week 5 Guest Speaker Roundup – by Victoria Sins

A Conversation with Heather Meeker of Whrrl.com By UCLA X425 Student Victoria Sins Heather Meeker was a guest speaker on Tuesday, October 26th. She is Director of Marketing and PR for Whrrl a geolocation company. Ms. Meeker is very well … Continue reading

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Week 5 Guest Speaker Roundup – by Julie Schlax-Patrick

A Conversation with Heather Meeker of Whrrl.com By UCLA X425 Student Julie Schlax-Patrick “Give it a Whrrl” Geolocation is the hot new social media area according to Heather Meeker, Director, Corporate and Marketing Communications for Whrrl, a geolocation company based … Continue reading

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Week 4 Guest Speaker Roundup – by Lynn Lipinski

A Conversation with Jessica Gottlieb & Stephanie Michaels By UCLA X425 Student Lynn Lipinski Jessica and Stefanie: Trailblazing in the Tweetverse and Blogosphere Blogger-entrepreneurs Jessica Gottlieb (@JessicaGottlieb) and Stefanie Michaels (@adventuregirl) know lots of good stuff, including how to navigate … Continue reading

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Week 4 Guest Speaker Roundup – by Christine Morente

A Conversation with Jessica Gottlieb & Stephanie Michaels By UCLA X425 Student Christine Morente Those attempting to become social media influencers should take these two key messages to heart: First, attend events, and always engage and reach out to your … Continue reading

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Week 4 Guest Speaker Roundup – by Emilie Chan

A Conversation with Jessica Gottlieb & Stephanie Michaels By UCLA X425 Student Emilie Chan This week we had Jessica Gottlieb (@JessicaGottlieb) and Stefanie Michaels (@adventuregirl) speak with us about being bloggers. Man, what a wealth of information! Here is a … Continue reading

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Week 3 Guest Speaker Roundup – by Nicole Kureshi

If a business wants to attract passersby on the street, it needs proper signage and a stellar window display. If the business wants to increase traffic to its website, it needs that same prominence so that potential customers can find it easily through search engines.

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Week 3 Guest Speaker Roundup – by Arianna Dulan

A Conversation with Tony Adam of MySpace.com By UCLA X425 Student Arianna Dulan Until Tony Adam’s Lecture I thought I knew a lot about SEO and its importance to the PR profession… however his lecture taught me otherwise.

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Week 3 Guest Speaker Roundup – by Krystle Cascino

A Conversation with Tony Adam of MySpace.com By UCLA X425 Student Krystle Cascino I thought that our guest speaker for week 3 did an amazing job. I learned so much in that class. Some of the things that Tony Adams … Continue reading

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Week 3 Guest Speaker Roundup – by Cinthia Costa Klinger

A Conversation with Tony Adam of MySpace.com By UCLA X425 Student Cinthia Costa Klinger In Social Media or any type of media, companies are always looking for a viral strategy to spread their information, services and/or products.

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Week 2 Guest Speaker Roundup – by Vicki Vaughn

A Conversation with Serena Ehrlich of Rogers & Cowan By UCLA X425 Student Vicki Vaughn Week 2  featured Serena Ehrlich,  Associate VP of eMedia at Rogers & Cowan. As someone who is not a Gen-y’r, it is heartening to see … Continue reading

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Week 2 Guest Speaker Roundup – by Nicole Schaeffer

A Conversation with Serena Ehrlich of Rogers & Cowan By UCLA X425 Student Nicole Schaeffer When I think about Social Media I think huge, vast, enormous, massive… and then I ask myself where do I begin? Thankfully Serena Ehlrich, Associate … Continue reading

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